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Elavon Nova
If you are a UK business owner looking to streamline your cash flow and modernise how you take payments, you have likely come across the name Elavon. Perhaps you have even heard the name Elavon Nova mentioned in industry discussions or older documentation. Navigating the complex world of merchant services can be daunting, especially when trying to decipher the history between Nova Information Systems and the modern entity we know today.
Elavon’s solutions are focused on allowing businesses to streamline payment acceptance and manage transactions efficiently, empowering you to handle payments and transaction data with greater flexibility.
As your dedicated merchant services broker, we are here to cut through the noise. We help you understand the market, avoid hidden fees, and secure the best possible rates for your business. Whether you are a small start-up or a large enterprise, our team uses our leverage to negotiate deals that you simply cannot access by going direct to a payment processing provider.
In this article, we will explore the evolution of Nova into Elavon, analyse what Elavon offers today, and explain how we can help you get the most out of their services without overpaying.
From Nova Corporation to a Global Powerhouse
To understand the current landscape, we must look back at the history. Nova Corporation and Nova Information Systems were once dominant names in the payments industry. Founded in the United States, Nova quickly established itself as a leader in merchant processing and data management.
The Rebrand to Elavon
In a strategic move to unify its global brand, Nova Information Systems rebranded to Elavon. This was not just a change of name; it signalled a shift towards a more integrated, international approach to payments. As a wholly owned subsidiary of U.S. Bancorp, Elavon has the capital and stability of a major bank behind it, allowing it to invest heavily in technology and security.
For you, this history matters because it demonstrates longevity. When we recommend a processing company, we look for stability. The legacy of Nova ensures that Elavon operates on a foundation of decades of experience in handling high transaction volume securely.
The Role of Jamie Walker
Under the leadership of figures like Jamie Walker, who served as CEO of Elavon, the company focused on expanding its reach and refining its solutions. Walker emphasised the importance of customer-centric technology, a philosophy that continues to drive growth today. While leadership changes, the strategic direction set during the post-Nova era still influences how the company serves merchants across Europe and the globe.
The European and Irish Footprint
While Nova began in the US, its expansion into Europe was aggressive and successful. A key part of this expansion involved Euroconex Technologies.
Euroconex and Joint Ventures
Euroconex Technologies was a significant player in the European market. Through a joint venture and subsequent acquisition, Elavon solidified its European operations. This is particularly relevant for the Irish business sector. The Irish footprint of Elavon is massive, serving as a hub for its activities across the continent.
If your business trades across borders or has operations in Ireland, having a payment processing partner with deep roots in countries across the EU is a distinct advantage. We can help you structure your account to handle multi-currency transactions seamlessly, leveraging the infrastructure built up from the Euroconex Technologies days.
Why Elavon Remains a Top Choice for UK Business
Today, Elavon is consistently rated as a top tier provider. However, accessing their services directly can sometimes lead to standard, retail pricing. This is where we come in. We work with Elavon daily, bringing them significant sales volume. Because we introduce so many customers, they offer us wholesale rates that we pass on to you.
Reliability and Security
Elavon offers some of the most robust platforms in the world. Their systems are designed to ensure that every transaction is secure. In an era where data theft is a real threat, having a partner that prioritises identity protection and encryption is vital.
Diverse Payment Solutions
Whether you need point of sale terminals, online gateways, or mobile pay options, Elavon has a solution. They compete aggressively with the likes of Sage Pay and others in the market.
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Credit and debit card processing: Elavon offers comprehensive credit and debit card processing services, including support for new payment technologies such as Apple Pay, as well as gift and loyalty card programs.
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Contactless payments: Essential for modern retail.
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Online gateways: Secure e-commerce processing.
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Mobile terminals: For businesses on the move.
By working with us, we ensure you get the right hardware and software for your specific needs, rather than being sold a generic package.
Understanding Fees and Pricing Models
One of the biggest complaints we hear about the payments industry is the prevalence of hidden fees. When you look at a contract from a processing company, it can be filled with confusing terms.
Avoiding the “Nova” Legacy Pricing
In the old days of Nova Corporation, and indeed across the industry, tiered pricing was common. This is where transactions are bundled into categories, often obscuring the true cost. While Elavon has modernised, complex fee structures still exist.
We analyse your current statements to identify where you are losing money.
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Interchange fees: The cost paid to the card issuing bank.
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Scheme fees: Paid to Visa or Mastercard.
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Processing fees: The margin the provider makes.
We ensure total transparency. We negotiate a “cost-plus” or a flat rate that eliminates the risk of creeping costs. Our goal is to minimise your fees so you keep more of your hard-earned cash.
Specialised Solutions: Healthcare and More
Elavon has expanded beyond standard retail processing. They have developed or acquired specific tools for niche industries.
Salucro Healthcare Solutions
For example, through partnerships and integrations like Salucro Healthcare Solutions, Elavon offers tailored payment processing for the medical sector. These solutions handle sensitive patient data while ensuring efficient collection of payments. If you run a private clinic or dental practice, we can set you up with these specialised systems, ensuring compliance and efficiency.
High Risk and Unique Sectors
We also specialise in placing “hard to place” business types. Because we know the risk appetite of Elavon and other banks, we can often secure approval where a person applying directly might fail. We understand the documentation required to satisfy the underwriters.
Integration: Logic Group and Gateway Solutions
For larger merchants or those with complex IT infrastructure, integration is key. Elavon has strengthened its portfolio with entities like Logic Group and various gateway solutions.
Seamless Connectivity
The ability to integrate your payments directly into your stock control and accounting software saves hours of administration.
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Logic Group: Known for high-level integration and security.
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Gateway Solutions: Connecting your online store to the banking network.
We help you assess which gateway solutions fit your technical stack. We act as the bridge between your technical team and the bank, ensuring a smooth rollout.
Managing Your Money: Reporting and Funding
Taking payments is only half the battle; accessing your cash is the other. Elavon offers excellent reporting tools and fast funding options.
Real Time Access to Data
Modern business requires real time insights. With the online portals provided, you can view transaction data as it happens. This allows you to manage your cash flow effectively. You can see exactly what sales have come in, what fees are due, and when the funds will hit your bank account.
Electronic Check Services and Cash Alternatives
While card payments dominate, some businesses still handle other forms of payment. Elavon supports electronic check services (converting a paper cheque to an electronic transaction) in supported regions, and helps reconcile cash deposits. Even as we move to a digital world, these legacy tools remain vital for certain sectors.
Why Use a Broker for Your Elavon Account?
You might be wondering, “Why not just call Elavon directly?” It is a valid question. The answer lies in leverage and service.
The Volume Leverage Argument
We manage millions of pounds in transaction volume. To Elavon, we are a massive client. To them, a single small business is just one account.
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Direct: You pay retail rates.
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With Us: You access our negotiated wholesale rates.
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We use our sales volume to drive down the cost for every single one of our customers.
The “Free Service” Promise
Our service to you is completely free. We are paid a commission by the bank or processing company for managing the relationship. This does not increase your rate; in fact, because of our bulk buying power, your rate is lower than if you went direct. We do the legwork, we handle the paperwork, and you get the savings.
Better Business Bureau and Trust
Trust is essential. While Elavon has a rating with the Better Business Bureau in the US, as a UK based broker, we are accountable to you here. We act as your advocate. If you have an issue with a held transaction or a funding delay, you call us (on the phone or via email). We then use our direct line to senior management at Elavon to resolve it. You do not sit in a call centre queue.
Preparing for the Future of Payments
The payments industry never stands still. The technology that replaced Nova Information Systems is already evolving.
Collective Point and Future Tech
Innovations like Collective Point integrations and advanced data analytics are shaping the future. We help you invest in technology that is future-proof. Whether it is biometric authentication or new online wallets, we ensure your business is ready.
Mobile and Software
The line between software and payments is blurring. Modern POS systems, such as those offered by Elavon, can help manage employees by tracking labor costs and overseeing staff schedules, making workforce management more efficient. Your point of sale is now your inventory manager and your CRM. Elavon’s POS solutions also facilitate secure purchases through advanced encryption and tokenization, ensuring safe and seamless payment transactions. Elavon is at the forefront of this, and we ensure you have access to these powerful tools.
How We Optimise Your Merchant Services
We take a holistic view of your business. We do not just look at the transaction rate; we look at the total cost of ownership.
Detailed Analysis
We ask you to upload your recent statements. Our team then performs a line-by-line comparison. We look for:
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Inaccurate coding of interchange.
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Excessive terminal rental fees.
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PCI compliance non-compliance charges.
We often find that merchants are paying for services they do not use, or are on a pricing plan inherited from the old Nova days that is no longer competitive.
Our Commitment to UK Businesses
We are proud to support the UK economy. From the high street retailer to the online giant, we help companies keep more of their revenue.
Local Support
Although Elavon is a global entity with a strong Irish business presence and US roots, we provide local, UK-based support. We understand the specific challenges of the UK market, from Brexit implications to local banking regulations.
Long-Term Partnership
We are not here for a quick sale. We want to be your partner for the long term. As your business grows, your processing needs will change. We conduct regular reviews to ensure your rates remain competitive as your transaction volume increases.
Conclusion: Let Us Handle Your Payments
The story of Elavon Nova is one of evolution and strength. Nova Information Systems built the foundation, and Elavon has built the skyscraper. It is an incredible company with powerful solutions.
However, dealing with a global giant can be impersonal and expensive if you do not know the ropes. That is where we come in.
We allow businesses to access the power of Elavon without the headache or the high price tag.
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We secure lower rates.
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We provide personal support.
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We understand your industry.
Do not let hidden fees or outdated pricing structures hold your business back. Whether you are interested in Salucro Healthcare Solutions, standard merchant services, or complex gateway solutions, we have the expertise to set it up correctly.
Ready to Save?
Upload your statement to us today. Let our team prove to you how much we can save you. There is no obligation, just an honest assessment from a team that is on your side.
Contact us now. Let us turn your payments processing from a cost centre into a competitive advantage. The future of your business growth starts with smarter payments.
(Note: While we discussed the Better Business Bureau, Electronic Check Services, and Nova Corporation, please remember these are often US-centric terms. We have contextualised them here to explain the global backing of the partner we recommend, ensuring you understand the robust nature of the services we broker for you.)
Frequently Asked Questions
Is Elavon the same as Nova? Yes, Nova Information Systems rebranded to become Elavon. They are the same underlying entity, now a wholly owned subsidiary of U.S. Bancorp.
Why should I use a broker instead of going to Elavon directly? We use our collective sales volume to negotiate wholesale rates that are generally unavailable to individual merchants. Plus, we provide dedicated support.
Do you support high-risk businesses? Yes. We have extensive experience in placing high-risk sectors that require specialised merchant processing approval.
How do I get started? Simply get in touch with our team. We will review your current fees and provide a tailored proposal.
Start your free cost analysis with us today.